Are you worried about your website traffic? Not getting traffic to your blog? Do you want to know how to increase traffic to your blog? So today we will know some ways by which you can use free and paid techniques to bring traffic to your blog.
Here you will be answered all your questions. I am going to tell you such effective ways that you can bring a lot of traffic to your blog, if you have not yet created a blog, then read from here how to create a blog.
Creating a blog is very easy but it is very difficult to get traffic on it. But this work is not so difficult. You can easily increase your blog and website traffic through quality content, right SEO, content marketing, backlinks, promotions, and more.
In this article, I will tell you all the tricks used to increase your blog traffic.
What is Website Traffic
Website traffic is where users from the Internet come to your website and your blog starts to rank. Traffic is very important for any website and you need to post unique content on Your site. Traffic on your website keeps your blog healthy.
Importance of Driving Traffic to Your Website
Traffic is very important for your website. If there is no traffic on your website, then your website will not rank on Google. As the traffic starts coming to your website, your website starts becoming famous, due to which you do not have to work so hard to get your traffic back.
If you want to earn money by applying ads then traffic is a must. The more traffic, the more your business will increase.
If there is a lot of traffic on your website, then you can make money in any other way, related to your website such as Ads of a company, courses of Ads, and there are many ways.
If you have a new website, you can use these methods to promote your website.
- Social traffic
- Organic search traffic
- Direct traffic
- Other traffic
- Referral traffic
15 Best Ways to Increase Traffic on Your Website
- Quality Content
- Use long Content
- Update Content Regularly
- Post Content Regularly
- Keyword research
- Use main Keyword in Your Content
- Long Tail Keywords
- Internal Linking
- Mobile Friendliness
- Social Media
- Email Marketing
- Social Media Advertising
Quality content is the first area to bring traffic to the website. Because your content will not be of use to the visitor and will not be able to solve the visitor’s problem, if the visitor’s problem is not resolved then it will not come again. Then gradually your ranking will decrease.
Also, Google focuses more on quality content and gives them top rank in search engines. However, when Google ranks content, it uses a variety of ranking factors. But the quality of the material is still very important. Here’s a guide – how to write SEO-friendly blog posts.
If you publish low-quality content / thin content on your site, Google will lower your site ranking.
Much low-quality content/thin content leads your site to search penalty. Simply put, your content will not be visible in the search engine.
Use Long Content
Always try to get your content to be 2000 words because long content gets ranked quickly.
But some websites also rank on short content, so why? Because either the website is very old, it is a very high authority or the keywords are well optimized.
The advantage of writing long content is that you can add more and more keywords to that content so that it ranks quickly on other keywords as well.
Update Content Regularly
Most bloggers post content on the website regularly but they forget to update that old content, so they lose more traffic.
If your content is being updated daily, then Google thinks that you keep updating the daily, Google notes all these things and increases your ranking.
Post Content Regularly
Google gives more importance to blogs that publish posts regularly. It increases both your ranking and blog reading time. But your content should be informative and useful. Readers like to read blogs that publish content with new and unique ideas every day.
If you publish 4 posts a week, but nothing the next week, your strategy is worse than publishing 2 posts a week.
Keywords are very useful in ranking your content and increasing traffic.
Is the content you publish on your website optimized with the content keyword? If you have not done keyword research properly and have not included keywords in the content, then your content will not rank.
Keyword research is not a difficult task. There are many great tools and websites in the market that can help you find the best keyword related to your article. Read our guide on how to do keyword research using free tools.
If your blog is new, then you take keywords with low competition and write content on it. You can also use Google Trends, this is a free tool. Which will show the performance related to your keyword.
Use Main Keyword in Your Content
Use your main keyword/focus keyword once in the first paragraph, middle, or last paragraph of the article. This helps Google understand what your content is about.
Also, be sure to link important posts in the first few paragraphs of your site. This makes your content more SEO friendly and increases your chances of getting top rank in search results.
If you want to rank on a search engine, then work first after publishing any content on the SEO part.
If you provide unique and good quality content with full keyword optimization then you can rank your content working on the on-page SEO part. On-page SEO is a very simple part you can read our article on-page SEO.
Similarly about off-page but off-page you only need to promote your website using social media or other websites using backlinks. Read here how to work on off-page SEO.
Use Long Tail Keywords
Keywords consisting of more than 3 words are called “Long Tail Keywords”. Long-tail keywords help search engines understand the content of a post.
Long-tail keywords can play an important role in increasing traffic to your website. They are highly targeted. Also, help increase organic traffic to your site.
For example, if I am looking for a “how to write an SEO friendly blog post” article, I will not search just by writing an SEO friendly blog. Because I will not get exact results. Therefore, I have to search the entire detail by writing.
The search engine with the short tail keyword is rarely searched because we know that the search engine will not give us accurate results.
When you do some search in the search engine, then you should search by writing the whole question. The reason for this is that you get accurate results.
You can use the google suggestion for long-tail keywords or there are more tools in the market for long-tail keywords.
Internal linking is most beneficial for you. Using Internal linking you can easily rank your articles.
If your old post is already ranked, then you add a link to your new post in that post so that your new post will also get ranked.
You should use internal links in each of your articles, it is good for the health of your links and you keep getting backlinks from one page to another.
If your content is unique and optimized with keywords, even if you haven’t created backlinks, your content will rank.
But if you get a backlink from a high authority website, it means that the website has suggested you. Google notes all these things and increases your ranking.
Do not hire anyone from freelancers to increase backlinks, because there are so many tools in the market used for increasing backlinks, they also use this kind of tools.
The number of mobile users is increasing greatly and it has completely dominated desktop search. So Google is also using mobile-friendliness as a ranking factor to improve the mobile user experience.
If your site is not mobile-friendly, Google will lower your site’s ranking for mobile search. Due to which your site will not be able to rank top in Google search results and you will lose a lot of traffic for your site.
You can use a mobile testing tool developed by Google to check if your site is mobile-friendly. If your site is not mobile-friendly, then you need to install a responsive WordPress theme on your site.
Social media is a platform where you will get crores of people who can come to your website and your traffic will start increasing.
But first, you have to see where you will bring the public related to your blog. If your blog is on technology then you can post on any social media.
If your blog is on a specific niche as it is on an article related to digital marketing, then if you put it on a platform like Facebook, you may not get any benefit, instead, your bounce rate will increase.
This type of technical blog you can post on LinkedIn. Because this platform uses only technical or educated people, you can get traffic from here.
If your website is new, then you can increase the traffic on your website by using email marketing. You can sell any of your products by using email marketing.
You can use conversion tools for collecting emails from your visitors or then using email marketing tools like Mailchimp, Sendinblue, etc. By using such tools, you can mail your articles to your users.
This is the best way to generate more traffic. I am also using this technique to generate traffic to my website.
You can show ADS in Google by using the main keyword of any topic on which the topic of your blog is. So your article will appear at the top of that keyword.
But many people would like to get their article ranked on that keyword as well. If you want to show your article on the top, then Google makes a bid for it. Then only your article can be selected for top ads.
But Google does not show your ADS top only based on bidding, it notes your website SEO, speed, and all the technical things of your website, and based on that, they appear your ADS on top.
Google Search Advertising appears first on the search results page. This is also a great way to get more traffic to the website.
Social Media Advertising
You can also post advertisements on social media because the level of online people on social media is high, it is very easy to get traffic from it.
Using Facebook ads you can target selected audiences that match with your business. Facebook offers unlimited options. By using those options you can target more people and at the same time, you can save more money.
This is one of the best ways to drive traffic to your website.
Google Question Hub
On the Google question hub, you can answer questions that ask by users. Many users post a question on google hub.
You can find questions related to your topic and just sent your article links.
If you visit on Google question hub site search keyword what you want and then just look at questions that match with your article and send a link.
You can monitor the performance of your links also if someone read your article or not.
If you work to improve performance on all these topics then definitely your website will rank on Google.
Keep your blog user-friendly, clean, and at better speed, as no one waits for your page to open, visitors want it fast and who fulfill users’ intention using this article.
I hope you have understood this article on how to increase blog traffic, if you have any questions or suggestions for me you can ask.
If I find more ways on how to increase website traffic for free, I will add them here.